Ivy Farrell started Ivy Farrell Recruitment (Pty) Ltd. in 2011. Having first experienced working in HR and recruitment whilst in London in 1997, Ivy found herself always working closely with HR within her career. It’s here that she came to realise that one of her core strengths was seeing people’s potential. So in 2009, she grabbed the opportunity to become an associate at a specialist IT Recruitment Agency, fulfilling the role of a recruiter. In 2011 Ivy ventured out to start the now thriving Ivy Farrell Recruitment (Pty) Ltd., to work within the industries she knows and understands best.
Her 20 year career carved both locally and abroad, has taken Ivy from supporting roles, to leadership positions that included setting up and mentoring teams. Her résumé precedes her, boasting big London names like MTV Networks International, Warner Bros. and Anheuser-Busch European Trade Ltd. (a.k.a. Budweiser) – top brands in the FMCG and media industries that are respected worldwide. Not to mention The Jupiter Drawing Room, Cape Town and Associated Magazines – also admired brands in advertising and publishing, in South Africa.